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LinkedIn Acquires Bizo

LinkedIn Acquires Bizo

We’re very pleased to offer our congratulations to Bizo on its recent acquisition by LinkedIn. We hold Bizo’s management team and its founder Russ Glass in highest regard. They built a strong, thriving company in a short timeframe and with limited capital. Bizo has changed the game for B2B marketers with technology that helps identify, reach, and target prospects with relevant content. LinkedIn will fold Bizo’s technology into its vast social platform, a clear validation of Bizo’s marketing platform and its role in shaping the purchasing decisions of business audiences.

Having worked with Russ previously at Ascent portfolio company ZoomInfo, we are not surprised by his ability to develop and execute an imaginative business strategy that resulted in a very successful exit.

We look forward to future opportunities to work with Russ and his team. For more on the Bizo-LinkedIn news, check out the articles in AdAge, Boston Business Journal, ClickZ and TechCrunch.

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